«THE FUTURE DEPENDS ON YOU» CERTIFICATE AT «NEW WAVE 2012»

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CLIENT: MEGAFON
PROJECT: «THE FUTURE DEPENDS ON YOU» CERTIFICATE AT «NEW WAVE 2012»

AXIS has been providing PR support for «MegaFon» at «New Wave» for 3 years already. Key informational lead was issued for the project: «Future depends on you» award for the most promising participant.

The winner 2012 was Maria Yaremchuk, a singer from Ukraine. She was awarded with a chance to film her music video for further rotation at one of the country’s TV majors for 1 month. The awarding certificate appeared as a film roll in MegaFon colors. The picture of the wined at the awarding ceremony went to the major print media.

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