«DESIGN ACT» INTERNATIONAL FESTIVAL OF INDUSTRIAL DESIGN

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CLIENT: DESIGN ACT
PROJECT: «DESIGN ACT» INTERNATIONAL FESTIVAL OF INDUSTRIAL DESIGN
VENUE: VINZAVOD, GORKY PARK, FEDERATION TOWER AND MORE, MOSCOW
WEBSITE: WWW.DESIGNACT.RU

«Design Act» is the annual international design festival by AXIS since 2007. One of noticeable, popular and anticipated events in Moscow with constantly growing interest towards the project.

TARGET
• Increase the interest of Russian youth in industrial desgn.
• Give the consumers a chance to for their own opinion about the products.

SOLUTION
Multi-zone festival with Design Exhibition, Design Forum, Design Market. Local and foreign designers. Variegated program. Trendy locations.

RESULT
Over 200 000 visitors, over 100 personal exhibitions of Russian and foreign designers and artists. Over 70 trainings, master-classes and workshops, over 10.000 not-so-boring design objects sold.

2011 saw over 100 materials in major media: «Pervy Kanal», NTV, Dozhd, Moscow 24, radio City FM, «Echo Moskvy», Interior+ Design, Ok!, The Moscow Times etc.

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